Make your presence felt

The new Vivo S Series isn’t just a beautifier phone—it’s a Gen Z icon built for those who create, not just consume. In a nation of billions, it’s the ultimate tool for standing out, with a camera that turns self-expression into influence. The Vivo S Series: You don’t follow trends. You start them.

Agency: DDB Singapore

Client (pitch): Vivo Smartphone China

Creative Director: Louis Ang

Copywriter: Jyhyeong Lee

Art Director: Cadey Lau, Amos Foo

Video Editor: Cadey Lau

Disclaimer: This is a personal conceptual project created for portfolio purposes only. Vivo has not endorsed, commissioned, or approved this work in any way. It is purely for creative exploration and concept development.

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